Insights
Honest perspectives on AI, business, and the web industry. No hype - just what we've learned from building for real clients.
Is Webflow Replacing Squarespace and Wix? The Honest Verdict
Webflow is not replacing Squarespace and Wix, but it is redefining premium no-code web design. Here is what the data shows about the shifting no-code landscape.
Why Chasing Web Tech Hype Wastes Money: Lessons from Famo.us
The spectacular rise and fall of Famo.us shows why chasing hyped web tech wastes money. Discover the hidden costs of cheap templates and frameworks, poor performance, technical debt, lost conversions, and why investing in proper custom development delivers real ROI through speed, control, and scalability.
Why Software Engineering Jobs Are Safe
Despite AI hype, software engineering jobs are growing rapidly. Every wave of abstraction, from compilers to frameworks, expanded demand, not reduced it. AI is just the latest tool, and developers who adapt will be more valuable than ever.
The LLM Bubble Is Real: Why the AI Hype Cycle Is Collapsing
The AI bubble is 17x larger than the dot-com boom and 4x larger than the 2008 housing crash. Here is why the LLM hype cycle is collapsing.
Why Open-Weight AI Models Are Winning: MiniMax M2.5 and the Industry Shift
MiniMax M2.5 scores #5 on intelligence benchmarks with a 59% win rate against top models, yet costs a fraction of proprietary alternatives. Here is why open-weight is winning.
Why Finished Websites Still Do Not Sell (And How to Fix It)
Beautiful websites mean nothing if they do not sell. Learn why strategy gaps, weak positioning, shallow UX, and missing commercial intent destroy conversion rates.
Why Rust Keeps Growing (Even Though It's Still a Niche Programming Language)
Rust is still niche, yet its influence keeps growing across the Linux kernel, cloud infrastructure, and embedded systems. Here's why companies are investing in it.
Internal Dashboards: Stop Paying for Charts of Your Own Data
Why pay £100/month for analytics platforms when a custom dashboard with 3-5 metrics costs £500/year? Most SMEs don't need BI tools.
Your AI Chatbot Doesn't Need a £200/Month SaaS Wrapper
Premium AI chatbots like Intercom Fin charge £200/month for what costs pennies in API calls. Here's the honest breakdown.
The SaaS Tax: £500/Month in Tools Could Be £0/Month With a Custom Build
Sick of £500/month in SaaS subscriptions? Here's the real cost breakdown and why a custom build could save UK businesses £2,700+ per year.
React in 2026: The Vulnerabilities That Shook the Web (And Why It's Still Safe)
The React2Shell vulnerability was serious, but React is far from dead. Here is what happened, who was affected, and how to use React safely in 2026.
Why Your Website Doesn't Need a Video Background
Video backgrounds slow sites, hurt SEO, and cost a fortune. Learn why overengineering is ruining web design and what to do instead.